What is
Idea பட்டறை?
Idea பட்டறை is an event for polishing startup ideas targeted towards young founders. The event happens in a workshop format. Be ready and open to receive critical feedback on your idea – we call this “ Startup Tear Down”.
Register NowThe objective of Idea பட்டறை.
The goal of the pattarai is to take out the rough edges and get your ideas polished for pitching to potential investors, customers and also for hiring your founding team.


Who should attend?
This is open only for aspiring or existing startup founders who have ideas they want to pursue seriously. Ideally, we expect two founders from the same company can attend as a team. an exception if you are a single founder.
Hosting & Mentoring By
Suresh Sambandam

Founder & CEO of Kissflow
Leading Software firm.

Convenor of Dream
Tamilnadu Organisation

- Member of Tamilnadu's State Planning commission for Industrial Transformation
- Member of Tamilnadu's "Future of IT"advisory committee
- Tamilnadu State InvestmentBrand Ambassador

What you will learn in this Workshop!
- Understanding and refining your ideal customer profile (ICP)
- Get deeper clarity on your ICP’s needs and wants
- Unique value proposition of your solution to the ICP
- Validating your idea against opportunities and threats
- Understand market size (TAM / SAM / SOM)
- Unit Economics
- Organizing your pitch
- Presenting your pitch in under 7 mins
- Network with other fellow founders
- Learn to work with startup CEOs / mentor
Date: 04/09/2022
Time: Time 10 am to 6 pm
Place: 168, Alagar Kovil Main Rd, next to Circuit House, KK Nagar, Ramaond Reserve Line, Madurai

Agenda:
#0 | Time Slot | Event Description |
---|---|---|
01 |
10:00 - 10:20 |
Frameworks of an Pitch:What should it contain? How should it be delivered |
02 |
10:20 - 11:00 |
Case Study based LearningEvolution of an initial pitch / idea into a compelling pitch through 2 real life examples. |
03 |
11:00 – 12:30 |
Preparation WorkshopThe event is organized by splitting them into teams of 12-16 members each. The teams work on redefining their business pitch. Applies the learnings from the previous session and takes help of peers and the mentor assigned to the group. |
04 |
12:30 – 15:00 |
Peer PresentationEach group presents their pitch within the group based on the framework to each other and their mentor and receive feedback. At the end of this session each group will pick 1 nominee from their group to present in the finale. Working lunch will be served |
05 |
15:00 – 16:00 |
Shaping the NomineeEach group will have to nominate one best team to present before the audience. Refine the selected company pitch and showcase that particular company. |
06 |
16:00 – 18:00 |
Final PresentationPresenting the final business pitch and also explaining their business pitch evolution story (4 Min to present, 2 min for Question) |
07 |
18:00 – 18:30 |
Final PresentationConcluding the event & wishing well. |
Event Price
The goal of the pattarai is to take out the rough edges and get your ideas polished for pitching to potential investors, customers and also for hiring your founding team.